The Window display was designed to showcase the launch of Jockey Women's International Collection in India. IC is a range of premium lingerie that's feminine with delicate feather soft lace, super smooth fabric and rose gold trims. The Window mirrors this delicate, feminine luxury with the use of rose gold display hanger stands and the gold round podium for the mannequin. The display table showcases the three styles that make up the collection.
Inside the store the collection wall is highlighted by Shelf-talkers and the merchandise is displayed by color. Sets are created to promote up-selling. The three key styles are also highlighted on the central display table, presented in a delicate acrylic tray along with a product feature stand that talks about the key features of the range.
